Content Owners

Content owners face escalating pressure to increase their viewership and maximize the value of their entire video libraries – not just the most popular titles. However, delivering and monetizing long-tail video content – whether professional entertainment, sports, news, or educational – across the ‘three-screen domain’ is a difficult task. Content owners have to solve the basic delivery challenge of transcoding content into multiple viewing formats – accounting for the wide variety of encode recipes which vary by screen size, audio/video codecs, frame rate, bit rate as well as network protocols. Once content owners have reached their audience, they must also determine how to monetize their video assets to create a sustainable business model.

RipCode has solved these challenges for content owners through our TransAct Platform, which handles the myriad of transcoding responsibilities in a transparent, real-time manner. Benefits of RipCode’s TransAct Platform include:

• Transcode On-Demand – no need to pre-transcode content
• Dynamic Ad Insertion – monetize content with targeted ads
• Device Recognition – optimize video viewing experience
• High Concurrency Appliance – scalable, cost effective, low TCO
• Mobile, Internet, or Broadcast – extend content across multiple channels
• Live or File-Based Content – flexible solution for any content type